New plans seem more pricey than the Dhan Dhana Dhan offer that had been running till Diwali.
The telecom wing of Reliance Industries Ltd., Jio, has revised its data plans as of October 19, 2017, with new rates that are higher than the earlier tariffs. The company had been offering two postpaid plans for Jio Prime subscribers, the ₹309 plan that offered 60GB of data per month, and the ₹509 plans, which came with 120GB of data per month.
However, while announcing its Diwali cashback offer, Ambani-owned Jio also announced its plan to revise tariffs, with the two postpaid plans being split into 5 different plans, along with introduction of several new prepaid plans, ending its data wars with other carriers in India.
New Postpaid Plans
Jio has split its two postpaid plans into:
There are two more plans, the ₹999 plan that offers 60GB data for 90 days and the ₹1,999 plan, which gives you 125GB data for 180 days. All these plans are effective from October 19, 2017, applicable for both existing and new Jio customers.
Although the new plans seem more pricey than the Dhan Dhana Dhan offer that had been running till Diwali, these plans are essentially the same as the high-value packs being offered by the company before the Dhan Dhana Dhan offer that was launched in July 2017.
New Prepaid Plans
For its pre-paid customers, Reliance’s Joi has announced nine plans with varying validity, from one week to a whole year. The cheapest among these is the ₹52 plan, which offers validity of one with and data of 1.05GB, while the highest priced one is the ₹4,999 plan, which gives 350GB of data for 360 days.
In terms of monthly plans, the cheapest one is the ₹149 plan, which is valid for 28 days and offers 4.2GB of data and a daily limit of 0.15GB. This is actually one of the plans that have increased the amount of data being offered from the earlier 2GB to now over 4GB.
Then you have the small-value packs, such as the ₹19 plan that is valid for one day and offers around 200MB of data. A new pack is the ₹52 plan, which offers 150MB of 4G data per day and is valid for seven days, and the ₹98 plan, which is valid for two weeks.
All these plans have one thing in common – once you exhaust the high-speed data allocated under the specific plan, the speed will come down to 128kbps.
Jio has been able to quickly gain market share through its low priced plans, with the company reporting net 138.6 million users, which in turn places the telecom provider at the fourth position in the country. In fact, Jio added 15.3 million users in the latest quarter, reporting the loss of only 1% of its users to other networks.
And despite Reliance Industry’s telecom wing posting net losses of ₹270.59 crores for the quarter ended September 2017, on revenues of ₹6,147 crores, the company did manage to surprise with positive earnings before interest and tax (EBIT), driven by its cost efficiencies and user additions. Jio now targets gaining 50% market share over the coming years, with the launch of its “mass-market” phone that is available for a down payment of only ₹1,500, which becomes refundable in three years.