The New Sony A7 III Full Frame Mirror-less Camera Launched In India

By Techpads | Last Updated: March 18, 2018- 11:56 pm
Sony A7 III Mirror Less Camera Launched in India

Sony has provided a 693-point focal plane phase-detection AF system, making the total AF coverage up to 93%.


Sony has launched its A7 III camera in India, as part of its plans to expand its presence in the entry-level full-frame mirror-less camera space in the market.

The camera will officially go on sale on March 26 and will be available at a price of Rs.1,64,990, for the body only. The whole kit, together with 28-70 lens, will be available at Rs.1,79,990.

 

Sony A7 III Camera: Details

The camera is being launched with a newly developed 24.2 MP back illuminated Exmor R CMOS image sensor. It is designed for a fast shooting experience of up to 10fps speed, which comes under a high-speed mode, easily accessible through a mechanical shutter. The gadget also has an inbuilt stabilization unit.

Sony has provided a 693-point focal plane phase-detection AF system, making the total AF coverage up to 93%. An updated BIONZ X processing engine boosts the processing speed, which is nearly 1.8 times than the predecessor – A7 II.

The company has upgraded the image processing engine on the camera, which now supports continuous and accurate AF/auto exposure tracking for up to 177 standard JPEG images, 89 compressed RAW images and 40 uncompressed RAW images.

For easy access, the A7 III has a multi-selector and a joystick, which enable users to quickly move the focusing points on the frame. The camera has 2.3-million-dot XGA OLED viewfinder and a touch-supported LCD monitor. Connectivity options include USB Type-C port and Wi-Fi. The UHS-II type SD memory card can be fitted in one of the dual-media slots present on the device. The battery function is improved from the earlier models, at 710 shots per charge. Sony claims this to offer among the longest battery life for mirror-less cameras.